Business Strategy

Time-to-Value: Getting Results in the First 30 Days

Planster Team

Why Time-to-Value Matters

Here's a scenario that plays out constantly in mid-market CPG companies: the team evaluates planning software for three months, negotiates a contract, waits for implementation, and six months later they're still in "phase one" of the rollout.

Meanwhile, they've stocked out twice on their best seller and tied up $100,000 in excess inventory on a promotion that underperformed.

The traditional enterprise software timeline doesn't work for growing brands. You need results now, not next quarter. Time-to-value isn't just a nice-to-have—it's the difference between software that transforms your operations and software that becomes shelfware.

The Old Model: Why Enterprise Implementations Take So Long

Understanding why traditional implementations drag on helps you avoid the same traps.

Custom Development

Enterprise software often requires extensive customization to match your workflows. That means scoping calls, development sprints, testing cycles, and change orders. Each customization adds weeks to the timeline.

Data Migration Projects

Legacy systems store data in proprietary formats. Extracting, cleaning, and importing that data becomes a project unto itself—often requiring dedicated technical resources.

Training Programs

Complex software requires extensive training. You're looking at multi-day sessions, user certification programs, and ongoing education. The training itself becomes a bottleneck.

Change Management Overhead

When implementation takes months, you're managing organizational change alongside technical deployment. People leave, priorities shift, and the original vision gets diluted.

The New Model: Value in Days, Not Months

Modern SaaS tools flip this model. Instead of adapting the software to your processes, you connect your existing data and start getting value immediately.

Here's what that looks like in practice.

Week One: Connect and Validate

Day 1-2: Data Connection

The first step is connecting your data sources. If you're using a common WMS, 3PL, or e-commerce platform, this is typically a matter of authorizing access.

At Planster, we support 100+ integrations. For most customers, the connection takes under 15 minutes. Your historical sales data starts flowing in immediately.

Day 3-4: Initial Forecast Review

With your data connected, the system generates demand forecasts based on your sales history. This is your first value moment: seeing a statistical forecast for every SKU without building a single formula.

Your job in days 3-4 is to review these forecasts with a critical eye. Do the numbers make sense? Where does the system need calibration?

Day 5-7: Baseline Calibration

Most products will forecast reasonably well out of the box. But you'll likely have edge cases: products with unusual seasonality, SKUs affected by promotions you haven't told the system about, or items with demand patterns that don't fit standard models.

Use this time to flag exceptions and make initial adjustments. You're not trying to perfect every forecast—you're establishing a baseline you can trust.

Week One Outcome

By the end of week one, you should have: automatic data sync running, forecasts generated for your full catalog, and a prioritized list of adjustments to make.

Week Two: Dial In Your Forecasts

Seasonality and Trends

Now you start refining. If you sell sunscreen, the system needs to know that May through August is your peak season. If you're seeing steady growth, you can adjust the trend assumptions.

This isn't about making the forecasts perfect. It's about making them good enough that you can trust them for reorder decisions.

Lead Time Configuration

Accurate forecasts are useless without accurate lead times. This week, you input your actual supplier lead times—not the theoretical ones, but the real-world numbers based on your experience.

For products sourced domestically, that might be 1-2 weeks. For overseas suppliers, 8-12 weeks. Getting these right is critical for meaningful reorder recommendations.

Safety Stock Levels

How much buffer do you need for each product? That depends on demand variability, supplier reliability, and the cost of a stockout.

Set conservative safety stock levels initially. You can dial them down later once you trust the forecast accuracy.

Week Two Outcome

By the end of week two, you should have: seasonality patterns configured, accurate lead times entered, and safety stock levels established. Your reorder recommendations should now be actionable.

Week Three: Start Making Decisions

First Reorder Cycle

This is the moment of truth. The system shows you which products need to be reordered and when. Instead of pulling data into a spreadsheet and running calculations manually, you're looking at a prioritized list.

Review the recommendations. Do they make sense? Place your first orders based on the system's guidance.

Exception Management

Not every product fits neatly into the model. You'll have new SKUs without history, discontinued items still showing inventory, and promotional products with irregular demand.

This week, you establish your exception handling workflow. How do you flag products that need manual attention? How do you override system recommendations when you have information the system doesn't?

Team Adoption

If you have a team, week three is when they start using the system for their daily work. Focus on the core workflow: checking the dashboard, reviewing reorder recommendations, placing orders.

Keep it simple. Advanced features can wait.

Week Three Outcome

By the end of week three, you should have: completed your first reorder cycle using the system, established exception handling processes, and begun team adoption.

Week Four: Measure and Refine

Forecast Accuracy Review

Now you have real data. How did your forecasts compare to actual sales? Most systems provide accuracy metrics at the SKU level.

Don't expect perfection. A 70-80% forecast accuracy is solid for most CPG businesses. The goal is continuous improvement, not immediate perfection.

Process Assessment

What's working? What's friction? Where does the team default back to spreadsheets?

Document these observations. The first month reveals where additional configuration or training is needed.

ROI Calculation

By week four, you can start quantifying the value. How many hours did you save on data entry and report building? Did you catch any potential stockouts earlier than you would have with spreadsheets?

Even partial data is useful. If you saved 10 hours of manual work and prevented one stockout, that's real, measurable value.

Week Four Outcome

By the end of week four, you should have: initial forecast accuracy metrics, documented process improvements, and a preliminary ROI calculation.

What "Good" Looks Like at 30 Days

Set realistic expectations for your first month. You're not going to achieve perfect forecasts or fully automated operations in 30 days. Here's what you should have:

Data Flowing Automatically

No more manual exports and imports. Your sales and inventory data updates automatically, giving you a current picture at any time.

Forecasts You Can Use

Not perfect forecasts—usable forecasts. Numbers you trust enough to base reorder decisions on, with a clear process for handling exceptions.

Time Back in Your Week

The hours you used to spend on spreadsheet maintenance should be noticeably reduced. For most brands, that's 5-10 hours in the first month, growing as you get more comfortable with the system.

A Foundation for Improvement

You've established baseline metrics and identified areas for refinement. The system will get better over time, but you have a solid starting point.

Common First-Month Mistakes

Trying to Boil the Ocean

Don't try to configure every feature and handle every edge case in month one. Focus on the core workflow: connect data, generate forecasts, place orders. Advanced features can wait.

Perfectionism Paralysis

Some teams get stuck validating forecasts forever, never trusting the system enough to actually use it. Set a deadline for your first system-guided reorder and commit to it.

Abandoning Ship Too Early

The first few weeks will feel clunky. You're learning new workflows and building new habits. Give it a full month before making judgments about whether the system works for you.

Key Takeaways

  • Enterprise implementation timelines don't work for growing brands. You need value in days, not months.
  • Week one: connect data and validate initial forecasts.
  • Week two: calibrate seasonality, lead times, and safety stock.
  • Week three: complete your first reorder cycle and start team adoption.
  • Week four: measure accuracy and calculate initial ROI.
  • "Good" at 30 days means automatic data flow, usable forecasts, and time saved—not perfection.

Frequently Asked Questions

How quickly can I see results from inventory planning software?

With modern SaaS tools, you can connect your data and see forecasts within the first day. Meaningful results—like making your first system-guided reorder decision—typically happen in week 2-3. Measurable ROI is usually evident by the end of month one.

What's the biggest bottleneck in getting value quickly?

Data quality. If your historical data is messy or incomplete, the forecasts will be less reliable. The good news is that most e-commerce platforms and WMS systems maintain clean transactional data. If you're coming from spreadsheets, you may need to do some cleanup before import.

Do I need to train my whole team in the first month?

No. Start with one or two power users who own the reorder process. Once they're comfortable, you can expand to the broader team. Trying to train everyone simultaneously slows down initial adoption.

What if the forecasts are wrong in the first few weeks?

They will be, at least for some products. That's expected. The system needs time to learn your business patterns, and you need time to configure seasonality, promotions, and exceptions. Focus on directional accuracy rather than precision in the first month.

How do I know if I'm on track at 30 days?

Key indicators: data is syncing automatically without manual intervention, you've completed at least one reorder cycle using system recommendations, and you can point to specific hours saved compared to your old process. If you have those three things, you're on track.

Planster Team

The Planster team shares insights on demand planning, inventory management, and supply chain operations for growing CPG brands.

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